Home AFRICAN DIASPORA How Rihanna Built Her $600M Net Worth

How Rihanna Built Her $600M Net Worth

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Robyn Rihanna Fenty, the Barbados born singer, and businesswoman is on track to be the first woman musician to become a billionaire. She has a net worth of $600 million but she did not build this wealth from music alone.

She released her first studio album 15 years ago and has since amassed more than 60 million albums and 215 million digital tracks, making her the second-best-selling digital artist of all time.

With top-charting songs like “Umbrella,” “Diamonds,” “Needed Me,” and more, Rihanna makes an estimated $23 million from music alone. Couple those earnings with the $137 million she generates from her tours, and there is no surprise how she is the wealthiest female musician in the world.

However, like most entertainers, Rihanna made most of her money with brand deals and partnerships. In 2014, Rihanna became the creative director at Puma and released her first collection with the brand under the name FENTY X PUMA featuring a Creeper shoe that sold out within three hours, according to Footwear News.

Rihanna was able to successfully translate her music fanbase, called The Navy, into customers. In 2017, she made history when she became the first Black woman to partner with luxury conglomerate LVMH, and so far that business endeavor has been her most lucrative.

Of the $3 billion company, Rihanna reportedly holds a 15 percent stake and has created several luxury brands under the LVMH umbrella. Rihanna built a makeup line, Fenty Beauty, lingerie brand Savage X Fenty, and now skincare company Fenty Skin.

In 2018, those brands grossed more than $500 million in sales. With the success of the Fenty Skin rollout and constant teasing of new music, surely Rihanna has more major business moves up her sleeve that will propel her into billionaire status sooner rather than later.

By Abriana Walton